'Coleen Rooney's savvy Rebekah Vardy I'm A Celebrity game plan will shock everyone'

She is on the receiving end of one of the biggest pay cheques in history - a cool £1.5million to be precise.

And with that amount of cash on the table, expectations are running high - certainly from wishful-thinking execs - that the jungle will provide the perfect setting for to let rip about .

With immaculate timing, her rival has teed things up a treat saying on the eve of the show that Coleen

But the big question is….will Coleen deliver what the public (and ITV) so desperately want. Coleen will be blissfully unaware of Vardy’s latest outbursts made this weekend. As soon as she stepped off the plane, her mobile was confiscated and contact with the outside was terminated.

And I've just got wind that the campmates are now firmly ensconced in camp ahead of Sunday night's opening show.

Even if the news DID somehow reach her…would she rise to the bait anyway?

It’s just not Coleen’s style to go in all guns-blazing. And viewers expecting her to drop bombshells left, right and centre will be left disappointed.

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Bear in mind, too, that legally she will have to be careful so as not to spark another.

On the other hand…..£1.5million is a lot of money…and Coleen is a savvy enough businesswoman to give the viewers a taste at least of what they want.

Vardy, of course, would have no such gripes if the roles were reversed and she was heading into camp for a second time.

After all, this was the woman who once famously admitted that arguing with Coleen was “like arguing with a pigeon…you can tell it that you are right and it is wrong but it’s still going to shit in your hair.’

And Vardy is clearly rattled by Coleen’s appearance on the show, describing it as a deliberate act of provocation by her arch-nemesis.

"But do you know what? If you want to fan the fire, the flames are going to get higher,” Vardy blasted yesterday.

"I wasn't going to carry on talking about this, I had no intentions of talking about it but she clearly can't let it go.”

Only time will tell how Coleen’s time in the jungle will pan out. But one thing’s for sure: Vardy will most definitely be tuning in...

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