is about to head into the jungle - but there's one beauty item she won't be without.
The 38-year-old is apparently a fan of collagen - which she swears by to keep her hair, nails and skin in top condition. So the unlikely luxury item she has chosen to take into camp with her is collagen sachets.
A show insider said: "She’s always looked after herself, and this is just part of her routine. She absolutely swears by collagen and it was non negotiable. It’s one of her secret weapons for staying healthy. Most people would be sneaking in bars of chocolate, but she’s packed plenty of collagen sachets to keep up with her daily regime!"
It could all be excellent timing if she starts telling the other campmates about it, as Coleen - who is reportedly receiving £1.5 million for her jungle stint - is already an ambassador for global wellness brand Applied Nutrition. And it's thought she is getting ready to launch her own range of wellbeing products - including a Applied Nutrition range of collagen - in January.
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Collagen is said to boost skin elasticity and promote healthy hair growth. But it’s not just beauty products Coleen's packing - she's also made sure to bring along a few personal touches.
Along with the collagen sachets, Coleen has picked some photos of her four children - Kai, 15, Kit, 11, Klay, eight, and six-year-old Cass - to help keep her spirits high while she’s away from home. The source continued: "She’s a devoted mum, and having pictures of her kids with her is a must. They are her motivation through everything, even the toughest parts of the show."
Before flying out to , she revealed her impressive mum prep to make sure her boys were looked after in her absence over the next four weeks. In a surprise video confirming her appearing on the show, Coleen said she had covered two massive whiteboards 'front and back' with instructions.
She said: "I am really anxious about leaving the kids. That’s my biggest thing, and for weeks and months that’s been on my mind. But I’ve come to terms with it. I’ve planned, I’ve prepped, I’ve got an army of people — family, friends, school friends — all helping out with the kids.
"They are going to be fine, they’ll probably have a great time. I have prepped, as you can see behind me. That is, like, literally front and back, four weeks of timetables, football runs, parties, just everything. Before, I just wrote them all a little card each to open when they come home from school tomorrow, and a little teddy to keep so that they know I am constantly thinking of them.”
Although she's been asked for "years" to do I'm A Celeb, Coleen said she previously declined because her kids were too little, but decided to go for it this year as she 'quite fancies it'. She added: "I want to experience something different, do something for myself and meet new people. I'm really looking forward to doing the trials and there's been a lot of news saying I am exempt because of various illnesses. But I can confirm I can do every trial, so I am not excluded from any."
Do you have a story to share? Email me at katie.wilson01@reachplc.com
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