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EORTV OTT App secures major funding from Vsure Investment Affairs Private Limited

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In a significant development for the Indian OTT sector, the EORTV OTT app has secured its first major funding from Vsure Investment Affairs as of August 2024. This strategic partnership, guided by Shri Ajay Thakur, CEO and Managing Partner of TGI SME Capital Advisor LLP, who previously headed BSE SME and Start-up, marks a crucial milestone for EORTV. The platform plans to use the investment to enhance its content offerings and expand its market presence.

EORTV, which has already achieved over 1 million downloads, is led by CEO Deepak Pandey, a renowned director and cinematographer. The app aims to serve a broad audience by producing new content across various genres, positioning itself as a leader in India’s dynamic digital entertainment landscape.

Vsure Investment Affairs, a prominent financial advising and consulting firm founded by Anish Maheshwari and Asha Maheshwari, with co-founders Amitt Rathi and Srajan Nawal, brings substantial expertise to the table. Anish Maheshwari has a track record of raising over ₹2,000 crores for corporates, from main board IPOs to debts from banks. The firm has a strong history, having raised over ₹200 crores and supported more than 50 start-ups and companies—not just to raise funds but also to make strategic collaborations and grow their businesses. Vsure has been instrumental in their growth, providing both investment and mentorship. They don't just invest in companies; they also mentor them and help align their goals with their vision. Vsure’s comprehensive services, including personalized financial advice and strategic consulting, are expected to be crucial for EORTV’s growth.

Anish S. Maheshwari, Founder of Vsure, stated, “We are excited to partner with EORTV and support their mission to offer a diverse range of content. Our goal is to drive EORTV’s growth through innovative solutions that meet the entertainment needs of a varied audience.”

Deepak Pandey, CEO of EORTV, commented, “This investment is a testament to EORTV’s potential to transform the OTT landscape in India. With Vsure’s support, we look forward to elevating our content offerings and reaching a broader audience.”

The funding will allow EORTV to significantly invest in marketing and content creation, driving its growth and expansion. The collaboration with Vsure is set to strengthen EORTV’s position in the entertainment industry and pave the way for future success and innovation.
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